56 articles
Gmail in Demand Gen: Interpreting Conversions Beyond Platform Averages
Google is simplifying landing page access from Gmail ads in Demand Gen.
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ChatGPT Ads Integrates With Shopify: Which Catalog Inputs Matter?
OpenAI announced a ChatGPT Ads integration for Shopify.
Read articleGoogle Ads Expands Measurement Tools: Which Signals Can a Small Team Use?
Google announced new Data Manager diagnostics and a Data Strength Uplift metric to estimate the contribution of first-party data to conversions.
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Shopify Refreshes Shipping and Duty Data Faster: A Profitability Check
Shopify announced more complete, faster-refreshed shipping and duty data in Analytics.
Read articleShopify Rollouts: Test Theme, Checkout, and Customer Accounts Together
Shopify redesigned Rollouts to distinguish a launch, temporary event, and experiment.
Read articleShopify Adds Meta as an AI Channel: Check Catalog Data Quality
Shopify now lists Meta among the AI channels in Agentic Storefronts.
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